Big Sky Value : Montana Tourism & Recreation Strategic Plan 2003-2007 2002 Chapter 3
Big Sky Value : Montana Tourism & Recreation Strategic Plan 2003-2007 2002 Chapter 3
Hingston Roach Group, Inc
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More Californians and Midwesterners are coming in summer, while numbers of Idahoans and Wisconsinites increased in spring (visitation from Idahoans is stable in summer). Canadians make their strongest showing in winter and spring. ■ Yellowstone and Glacier Parks are still the most visited sites in all seasons. Flathead Lake and Little Bighorn Battlefield are second in year-round popularity. ■ Interest in heritage/cultural attractions has grown in all three seasons. Shopping, wildlife watching a...nd hiking are the most frequent primary activities in all seasons. Active outdoor recreation (camping, skiing, snowmobiling) seems to have declined - though weather could be a factor - while passive outdoor activities (golf, fishing, picnicking) increased. Perhaps this is a result of Baby Boomers comprising an increasing portion of the traveler market. C.3 Half of 2001 Nonresident Visitors had Shorter Stays, Spent Less than 1996/98 The ITRR nonresident visitor research identified travelers by their "primary" and "other" trip purposes.
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