Bigger Better Business Editorials On Constructive Selling
Bigger Better Business Editorials On Constructive Selling
Joseph H Finn
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There is under all business conditions a way to greater sales and profits, if it is only searched out and taken advantage of. This point is sure: it is not along the most heavily traveled road, not in following the other fellow. Just at this time, when others are complaining that business is off, when others are planning to defer their efforts just a little longer, wise men, who have the bigness of courage, plan to storm the market. This has already been done by certain wise ones in different l...ines. They found competition asleep, stole a march and won the bat- tle. Others are planning the same course. They are not many these cashers-in on present opportunity and their success is consequently greater. There are a dozen different lines of business which I could name where opportunity is ripe and the field is waiting to be conquered by a broadside of concerted, concentrated effort. When there is no war cloud on the horizon, when all money is freely in circulation, when confidence is in every- body's heart, the campaign spirit, the vim and deter- mination to achieve the highest success is universal.
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