David And Goliath: Underdogs, Misfits, And the Art of Battling Giants
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In our eReader you can find the full English version of the book. Read David And Goliath: Underdogs, Misfits, And the Art of Battling Giants Online - link to read the book on full screen. Our eReader also allows you to upload and read Pdf, Txt, ePub and fb2 books. In the Mini eReder on the page below you can quickly view all pages of the book - Read Book David And Goliath: Underdogs, Misfits, And the Art of Battling Giants
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To quickly assess the difficulty of the text, read a short excerpt:
They are people willing to take social risks—to do things that others might disapprove of.
That is not easy. Society frowns on disagreeableness. As human beings we are hardwired to seek the approval of those around us. Yet a radical and transformative thought goes nowhere without the willingness to challenge convention. “If you have a new idea, and it’s disruptive and you’re agreeable, then what are you going to do with that?” says Peterson. “If you worry about hurting people’s feelings and dis...turbing the social structure, you’re not going to put your ideas forward.” As the playwright George Bernard Shaw once put it: “The reasonable man adapts himself to the world: the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.”
A good example of Peterson’s argument is the story of how the Swedish furniture retailer IKEA got its start. The company was founded by Ingvar Kamprad. His great innovation was to realize that much of the cost of furniture was tied up in its assembly: putting the legs on the table not only costs money but also makes shipping the table really expensive.
What to read after David And Goliath: Underdogs, Misfits, And the Art of Battling Giants?
You can find similar books in the "Read Also" column, or choose other free books by Malcolm Gladwell to read onlineMoreLess
To quickly assess the difficulty of the text, read a short excerpt:
They are people willing to take social risks—to do things that others might disapprove of.
That is not easy. Society frowns on disagreeableness. As human beings we are hardwired to seek the approval of those around us. Yet a radical and transformative thought goes nowhere without the willingness to challenge convention. “If you have a new idea, and it’s disruptive and you’re agreeable, then what are you going to do with that?” says Peterson. “If you worry about hurting people’s feelings and dis...turbing the social structure, you’re not going to put your ideas forward.” As the playwright George Bernard Shaw once put it: “The reasonable man adapts himself to the world: the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.”
A good example of Peterson’s argument is the story of how the Swedish furniture retailer IKEA got its start. The company was founded by Ingvar Kamprad. His great innovation was to realize that much of the cost of furniture was tied up in its assembly: putting the legs on the table not only costs money but also makes shipping the table really expensive.
What to read after David And Goliath: Underdogs, Misfits, And the Art of Battling Giants?
You can find similar books in the "Read Also" column, or choose other free books by Malcolm Gladwell to read onlineMoreLess
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