Emerging Approaches to Retail Outlet Management
Emerging Approaches to Retail Outlet Management
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In our eReader you can find the full English version of the book. Read Emerging Approaches to Retail Outlet Management Online - link to read the book on full screen. Our eReader also allows you to upload and read Pdf, Txt, ePub and fb2 books. In the Mini eReder on the page below you can quickly view all pages of the book - Read Book Emerging Approaches to Retail Outlet Management
What reading level is Emerging Approaches to Retail Outlet Management book?
To quickly assess the difficulty of the text, read a short excerpt:
p. = V— ^— (where j refers to the dealer, o to the dealer of interest) ^ I ^ij J _ Pull of dealer x make preference ^ Pull of dealer x make preference all dealers The authors postulate an exponential drop off in dealer pull with distance and equate make preference with brand share. A procedure is developed to estimate the parameters of the dealer pull function and the model is shown to fit data quite well.
-14- This model, similar in spirit to the supermarket models, suggests a brcind-size effe...ct, included in the model as make -preference. And the approach seems fruitful as the model fits data well. A limitation seems to be the use of distance from dealership as a surrogate for convenience. And, again, a S-curve effect might be incorporated with some benefit.
2. 4 Case 4; Retail Banking The authors have used a model similar to those above, for retail bank outlet potential, where site-potential is modeled as . , Site Draw Site potential = ^ Competing local site draws Two phenomena are of interest here.
What to read after Emerging Approaches to Retail Outlet Management?
You can find similar books in the "Read Also" column, or choose other free books by Gary Louis Lilien to read onlineMoreLess
To quickly assess the difficulty of the text, read a short excerpt:
p. = V— ^— (where j refers to the dealer, o to the dealer of interest) ^ I ^ij J _ Pull of dealer x make preference ^ Pull of dealer x make preference all dealers The authors postulate an exponential drop off in dealer pull with distance and equate make preference with brand share. A procedure is developed to estimate the parameters of the dealer pull function and the model is shown to fit data quite well.
-14- This model, similar in spirit to the supermarket models, suggests a brcind-size effe...ct, included in the model as make -preference. And the approach seems fruitful as the model fits data well. A limitation seems to be the use of distance from dealership as a surrogate for convenience. And, again, a S-curve effect might be incorporated with some benefit.
2. 4 Case 4; Retail Banking The authors have used a model similar to those above, for retail bank outlet potential, where site-potential is modeled as . , Site Draw Site potential = ^ Competing local site draws Two phenomena are of interest here.
What to read after Emerging Approaches to Retail Outlet Management?
You can find similar books in the "Read Also" column, or choose other free books by Gary Louis Lilien to read onlineMoreLess
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