How to Reduce Selling Costs
How to Reduce Selling Costs
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In our eReader you can find the full English version of the book. Read How to Reduce Selling Costs Online - link to read the book on full screen. Our eReader also allows you to upload and read Pdf, Txt, ePub and fb2 books. In the Mini eReder on the page below you can quickly view all pages of the book - Read Book How to Reduce Selling Costs
What reading level is How to Reduce Selling Costs book?
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New and valuable discoveries in advertising are con- tinually being made, and old theories uprooted. Theory and practice are ever in a state of revolution and evolution.
No qualified advertising man will accept anything as a finality. He, like the qualified student of hygiene, will never claim infallibility. It is only the advertising quack, like the medical quack, who is rich in promises, but fatal in practice.
Here we discover a perfect analogy, and it leads to a parallel conclusion: and that... is that the advertising man who knows most about advertising is the safest guide to advertising success.
He, like the qualified hygienist, is best able to diagnose the case and render valuable assistance. No advertising practitioner is safe counsel unless he has had a thorough education, and extensive experience and knowledge of symptoms or abnormal conditions, and of the logical result of such remedial or developing agents as he suggests em- ploying. Like hygienists, advertising experts differ one from another in quality and efficiency as do the stars in their magnitude.
What to read after How to Reduce Selling Costs?
You can find similar books in the "Read Also" column, or choose other free books by Paul E Derrick to read onlineMoreLess
To quickly assess the difficulty of the text, read a short excerpt:
New and valuable discoveries in advertising are con- tinually being made, and old theories uprooted. Theory and practice are ever in a state of revolution and evolution.
No qualified advertising man will accept anything as a finality. He, like the qualified student of hygiene, will never claim infallibility. It is only the advertising quack, like the medical quack, who is rich in promises, but fatal in practice.
Here we discover a perfect analogy, and it leads to a parallel conclusion: and that... is that the advertising man who knows most about advertising is the safest guide to advertising success.
He, like the qualified hygienist, is best able to diagnose the case and render valuable assistance. No advertising practitioner is safe counsel unless he has had a thorough education, and extensive experience and knowledge of symptoms or abnormal conditions, and of the logical result of such remedial or developing agents as he suggests em- ploying. Like hygienists, advertising experts differ one from another in quality and efficiency as do the stars in their magnitude.
What to read after How to Reduce Selling Costs?
You can find similar books in the "Read Also" column, or choose other free books by Paul E Derrick to read onlineMoreLess
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