Marketing Methods And Salesmanship Part I Marketing Methods By Ralph Starr Bu
Marketing Methods And Salesmanship Part I Marketing Methods By Ralph Starr Bu
Alexander Hamilton Institute (U.S.)
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The floor man then sends in a report to the educational office on some such form as is illustrated. M. Did you hold a conference this week on Efficiency Bulletin No regarding Was there a general discussion ? Was bulletin handled in other respects according to Store Man- ager's order No. 1729? What was the result of your observation on the bulletin this week ? Please note the remarks which were made • 219. Studying merchandise. — When it comes to the study of merchandise itself, the task must de...volve upon the buyer. He should hold regular conferences with his sales force to educate them thoroughly in materials and methods of manufacture. This is specially true in the case of new lines of merchandise. His report to the man- agement will be contained on such a form as this. M REPORT OF BUYERS* CONFEREN( I. WITH SALESPEOPLE Held by When Departments Number present . . Length of meeting. Topics 444 SALES MANAGEMENT It must be added, however, that only a few stores have as yet worked out the problem of giving their sales- people the knowledge of merchandise they should have.
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