Our Masters Voice Advertising
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In our eReader you can find the full English version of the book. Read Our Masters Voice Advertising Online - link to read the book on full screen. Our eReader also allows you to upload and read Pdf, Txt, ePub and fb2 books. In the Mini eReder on the page below you can quickly view all pages of the book - Read Book Our Masters Voice Advertising
What reading level is Our Masters Voice Advertising book?
To quickly assess the difficulty of the text, read a short excerpt:
These subjects today share in basic importance with the news of Hollywood pictures and personalities.
That made Photoplay outstanding as a medium for advertisers. ... Its readers are inspired by the editorial pages to buy the goods shown in its advertising pages. The editorial and advertising in- terests dovetail perfectly.
Its fashion and beauty editors, all of whom have had training in actual merchandising, are recognized by the trades as experts. Such stores as Marshall Field & Company of Ch...icago use its fashion pages in their selections and merchandising, and credit Photoplay in their newspaper advertising, recognizing the combined style promotion power of the screen and the magazine. Thousands of beauty shops throughout the country receive and display its an- nouncements of new Hollywood coiffures and new beauty methods of the most beautiful stars.
One somehow gets the impression that Mr. Quirk knows what the motion picture industry is all about and what it is for. This impression is confirmed when we note that Photo- play lists over 80 well-known manufacturers of drugs, cos- metics and fashion goods among its 1931-32 advertisers.
What to read after Our Masters Voice Advertising?
You can find similar books in the "Read Also" column, or choose other free books by James Rorty to read onlineMoreLess
To quickly assess the difficulty of the text, read a short excerpt:
These subjects today share in basic importance with the news of Hollywood pictures and personalities.
That made Photoplay outstanding as a medium for advertisers. ... Its readers are inspired by the editorial pages to buy the goods shown in its advertising pages. The editorial and advertising in- terests dovetail perfectly.
Its fashion and beauty editors, all of whom have had training in actual merchandising, are recognized by the trades as experts. Such stores as Marshall Field & Company of Ch...icago use its fashion pages in their selections and merchandising, and credit Photoplay in their newspaper advertising, recognizing the combined style promotion power of the screen and the magazine. Thousands of beauty shops throughout the country receive and display its an- nouncements of new Hollywood coiffures and new beauty methods of the most beautiful stars.
One somehow gets the impression that Mr. Quirk knows what the motion picture industry is all about and what it is for. This impression is confirmed when we note that Photo- play lists over 80 well-known manufacturers of drugs, cos- metics and fashion goods among its 1931-32 advertisers.
What to read after Our Masters Voice Advertising?
You can find similar books in the "Read Also" column, or choose other free books by James Rorty to read onlineMoreLess
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