Psychology of the Stock Market

Cover Psychology of the Stock Market
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These shorts are right, but right too soon. In a genuine bull market they are nearly always driven THE STOCK MARKET. 95 to cover by a further rise, which is, from any common sense standpoint, un- reasonable. A riot of pyramided mar- gins drives the sane and calculating short seller temporarily to shelter.
A psychological influence of a much wider scope also operates to help a bull market along to unreasonable heights. Such a market is usually accompanied by rising prices in all lines of busines
...s and these rising prices always create, in the minds of business men, the im- pression that their various enterprises are more profitable than is really the case.
One reason for this false impression is found in stocks of goods on hand. Take the wholesale grocer, for ex- ample, carrying a stock of goods which inventories $10, 000 in January, 1909. On that date Bradstreet's index of com- modity prices stood at 8. 26. In Jan- uary, 1910, Bradstreet's index was 9. 23. If the prices of the various articles in- cluded in this stock of groceries in- creased in the same ratio as Brad- 96 THE PSYCHOLOGY OF street's list, and if the grocer had on hand exactly the same things, he would inventory them at about $11, 168 in January, 1910.


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