Team Genius: the New Science of High-Performing Organizations
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In our eReader you can find the full English version of the book. Read Team Genius: the New Science of High-Performing Organizations Online - link to read the book on full screen. Our eReader also allows you to upload and read Pdf, Txt, ePub and fb2 books. In the Mini eReder on the page below you can quickly view all pages of the book - Read Book Team Genius: the New Science of High-Performing Organizations
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Howard Schultz was trying to expand his business, Starbucks Coffee, around the United States, but after opening a few hundred stores, he found that his rapid expansion model had begun to break down. Reports came back that customer service—an ingredient perhaps even more important to his success than the coffee itself—was dropping. Maybe the critics were right. It’s damn near impossible to scale up a cult brand like Starbucks nationally, let alone worldwide, because the intangibles, which include... great customer service, don’t always respond to size and scale.
Schultz soon realized that what Starbucks needed most was someone with a deep empathy for employees and an appreciation for the art of customer service. Someone quite unlike Schultz, who was one of those type A, hypercompetitive, poor-kid-who-went-to-college-on-a-sports-scholarship, successful-at-everything-he-touches kind of guys.
So in 1994, Schultz did something unusual. He promoted his exact opposite in temperament, to strengthen employee morale and customer service at Starbucks.
What to read after Team Genius: the New Science of High-Performing Organizations?
You can find similar books in the "Read Also" column, or choose other free books by Rich Karlgaard to read onlineMoreLess
To quickly assess the difficulty of the text, read a short excerpt:
Howard Schultz was trying to expand his business, Starbucks Coffee, around the United States, but after opening a few hundred stores, he found that his rapid expansion model had begun to break down. Reports came back that customer service—an ingredient perhaps even more important to his success than the coffee itself—was dropping. Maybe the critics were right. It’s damn near impossible to scale up a cult brand like Starbucks nationally, let alone worldwide, because the intangibles, which include... great customer service, don’t always respond to size and scale.
Schultz soon realized that what Starbucks needed most was someone with a deep empathy for employees and an appreciation for the art of customer service. Someone quite unlike Schultz, who was one of those type A, hypercompetitive, poor-kid-who-went-to-college-on-a-sports-scholarship, successful-at-everything-he-touches kind of guys.
So in 1994, Schultz did something unusual. He promoted his exact opposite in temperament, to strengthen employee morale and customer service at Starbucks.
What to read after Team Genius: the New Science of High-Performing Organizations?
You can find similar books in the "Read Also" column, or choose other free books by Rich Karlgaard to read onlineMoreLess
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