The Editorial a Study in Effectiveness of Writing

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Not at all the same thing as "writing like everybody else" is the in- teresting adventure in style which one enters upon by writing in imitation of some one in particular. The adventurer writes an editorial, one day, after the man- ner of some one with whose work he is familiar and who uses a style that might be called abrupt, explosive, sensational. The next day, he imitates the sentiment- al, oleaginous style of some other popular favorite.
Successful imitation will require mastery of the sec
...rets of the style attempted. This is tremendously valuable study. To appreciate just what gives a de- lightful originality, whimsical tone, or, perhaps, a stim- ulating flavor of gentle surprise, to the style of one writer, and to acquire skill in imitating it, is to enrich forever the experimenter's power of expression. Of course, no writer will consent to appropriate the man- nerisms of another, even if mannerisms are worth 180 THE MANNER OF SAYING IT having. But to condemn an attempt to profit by what other writers have added to usage is as absurd as to object to the adoption of the accumulated facts of grammar or diction.

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